Professor Maja is a sociologist, author, and confidence-researcher. Her TEDx Talk “How Apologies Kill Our Confidence” was featured by TED IDEAS in their 2019 article “Do You Say ‘Sorry’ too Much?” She is also a regular guest expert on television. Professor Maja is an apology-hater, a recovering make-up addict and she has major issues with the word humble. To deal with the lack of confidence and incessant apologies she witnessed daily, Prof. Maja authored two books (“Hey Ladies, Stop Apologizing…and other career mistakes women make” and “Hey Ladies, Stop Apologizing, THE WORKBOOK”.) Her audiobook, a best-of compilation of her two books is available on Audible. Professor Maja runs a leadership organization that trains women to improve their confidence, communication, and mindset. Maja also speaks to women of all ages on topics such as: confidence, perfectionism, people-pleasing, imposter syndrome, time-management, and body positivity. Professor Maja holds a PhD in sociology from McMaster University where she also teaches. Her new study “Women’s Confidence and Communication Styles” is a global study exploring what strengthens and weakens women’s confidence, and how apologies, deflection of praise and self-compassion impacts our confidence and communication.